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Not All Web Design Companies Are Created Equal. Here’s What You Need to Know.

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In over 10 years of business, we have seen a lot of web designers come and go.

Why is this so?

What separates a good web designer (one that does great work, get’s referred and is busy) to a poor one (one that can’t deliver on promises and generally leaves a trail of destruction).

In the long run, the poor web designer will eventually go out of business.  You can only burn so many people and make only so many unfulfilled promises before it all becomes too hard.

So what are the good guys doing that sets them apart?

A lot of it comes back to their web design process.

The methodology used for the delivery of projects.  A bulletproof, tried and tested system that produces a consistent result.  Day in, day out.  Follow the system and out pops a sparkling website.

Below is our process we deliver our web projects through:

Design Before Development

In the process you will notice we have a strong focus on the artwork phase.

Utilising this tool, we are able to mockup each of the primary views including:

  • Homepage
  • About / Team pages
  • Services / Product style pages
  • Blog
  • Contact

The client knows exactly what the site will look like on their screen before the first line of code is even written. There are no misaligned expectations and result is a pixel perfect output.

The client knows exactly what they are getting from very early on. Happy days!

Of course, there are lots of other things that go into building a great website including:

  • Awesome design
  • A high converting layout
  • Engaging copy and images
  • A realistic project timeline
  • A robust technical experience

The above should all rounded out by good old fashioned customer service. Responsive communication without too much mumbo jumbo. Managing expectations every step of the way.

Before you commit to your next project, here are a few resources which might help when selecting your next web design partner:

 

About the author
Jon Hollenberg
With over 20 years experience within the web industry, Jon is an expert in online marketing and online growth strategies. Over the last ten years he has worked with iconic brands such as Qantas, Jeep and the Currumbin Wildlife Sanctuary plus hundreds of other businesses Australia wide. Jon is a published author of "Love at first site - How to build the website of your dreams".
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