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Meet the team

Jon@2x
Jon Hollenberg
Founder & Owner
Lael@2x
Lael Batoon
Digital Strategist
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Amy Franks
Head of Production
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Wayde Gustavson
Project Manager
Holly@2x
Holly Turkington
Client Content Coordinator
Sam@2x
Sam Horn
Chief of Creative
Edwin@2x
Edwin O'Hara-Close
Senior UX Designer
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Jess Bell
UX Designer
Oli@2x
Oliver Baker
Head of SEO
Tom@2x
Tom McNabb
SEO Strategist
Mat@2x
Matt Forrester
SEO Strategist
Brooke@2x
Brooke Waldron
SEO Strategist
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Kei Kitamura
Junior SEO Strategist
Anja@2x
Anja Shelley
Accounts Officer
4
Carroll Gubalane
Head of Support
2
Noelyn Alabado
Support Officer
5
Leo Molas
Lead Technical Manager

40+ Other Professionals

Legion of designers, developers, copywriters + support officers

Hands
Experienced (nearly two decades / 1000's of sites delivered)
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Open & accessible (we like to talk a lot!)
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Super focused getting this project delivered
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Working on our mind reading skills
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Always looking for ways to improve
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Obsessed with implementing best practice
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Our Co-pilot approach

Co Pilot
Collaborative
Yes
Outcomes Driven
Yes
Fast
Yes
Drawing on each others strength
Yes
A positive experience
Yes
Side by side every step of the way
Yes

Our Expectations of You

Constructive Communication
You
You keep your promises
You
You make yourself available for meetings
You
We finish what we start
You
Schedule 2 hours per week
You
Engaged & 100% committed
You
Obsessed with implementing best practice
You
You allocate time & resources accordingly
You
We promise to do the same

Branding

We need finalised logo & branding files / direction to get started on any design concepts

Required

Imagery & Photography

Any photography or graphic assets you'd like us to use on your site

Required
Dropbox

Add to Dropbox

Our central source of files and assets for your new website build

Your finalised sitemap

Your website sitemap is like a house floorplan. It tells us what to include and what goes where.

It's super duper important to finalise this before we progress in the process.

We also need to chat about any functionality that needs clarification!

Important

We are really excited to be helping you with your copy, photos and videos!

Our dedicated Google Doc for Home Page and About
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Now let's book in your shoot for a Tuesday or Wednesday morning!
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Do you have existing Copy you would like to utilise?
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Please send all emails to:

Please keep all email communication together and reply within the one subject line.

Please send all emails to:

We’ve shared a Google Drive folder with you containing the online documents below:

Client Information:
Doc
Keyword Research:
Sheet
Monthly Reports:
PDF
Please send all emails to:

We’ve shared a Google Drive folder with you containing the online documents below:

Client Information:
Doc
PPC Research:
Sheet
Optional Monthly Call
Please send all emails to:

The Process

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Start with your Client induction

Present KWR
Confirm Content
Wireframes
Design brief ready
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Create your Logo & Branding

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Sign Off on SEO Keyword Research

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(If applicable) Landing Page Design & Build

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Do your Photo & Video Shoot

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Design Stage

Send concept
Design Feedback Provided
Design Feedback Meeting
Design confirmed
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Confirm your content tone of voice with copywriter

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Website Development Stage

Dev link provided and feedback added
Development Workshop
Review & Final Tweaks
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PPC Stage

Ad copy
Campaign structure
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We get your final sign off & approval

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SEO Optimisation Completed

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A week later it is time to launch & share with the world

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Post launch check in & training video

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You can't wait to give us a 5 star Google review ⭐️⭐️⭐️⭐️⭐️

The website build is complete and ongoing SEO, PPC & Support kick in

Changes to initial design intent (based on awesome design workshops)
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Changes to approved artwork
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Small website tweaks and changes
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Adding additional pages
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Extra project management or meetings (outside our standard process)
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Extra content input
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Integrations to external platforms, tools or API’s.
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Design Workshop in 1-2 weeks from today

Can we lock in a time now for your next three meetings with us?

Design Feedback and Content Extraction
We will go over the feedback you have on the page designs and sign off this stage of the process
Copy Feedback
We receive confirmation you are happy with your tone of voice and the copy provided so far.
Development Workshop
We present your fully functional site and go over any last minute tweaks before launch πŸŽ‰
60-90 days from today.... quicker if we can get feedback within 48 hours

I'll send you an email with the following:

Our next meeting details (Zoom link)
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Outstanding items we need from you (if applicable)
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Five by Five donates $100 from our profits on every single project to one of our 3 favourite charities. This is our way of giving back

Haveafeed
HAVAFEED was established to transform and make a difference to the lives of those in pain and suffering disadvantage in our Gold Coast community.
$2,800of$5,000
this financial year
B1g1
Support the next generation of agri-entrepreneurs. School for Experiential and Entrepreneurial Development (SEED) Philippines provides an education-based solution to rural development.
$1,400of$5,000
this financial year
Cleanup
The Ocean Cleanup develops advanced technologies to rid the world’s oceans of plastic. A full-scale deployment of their systems is estimated to clean up 50% of the Great Pacific Garbage Patch every 5 years.
$2,900of$5,000
this financial year

Our business has been built off the back of referrals! If you know someone who would benefit from a digital strategy we would love an introduction.

Thanku
Have a good experience?
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