Five by Five

SEO Client induction

Meet the SEO team

Jon Hollenberg

Owner & Strategist

Carla Schesser

CEO & Internal Team Support

Libby Lawler

SEO Client Manager & Consultant

Gabrielle Armes

Website Project Coordinator

Shared Google Drive

Client Information Doc

Keyword Research Sheet

Monthly Reports

Set Up Activities


Google Analytics (grant access or create)
Search Console (grant access or create)
Google My Business (grant access or create)


Website backend login details (wp-admi)

External Listings

Any social media accounts (to update business info)
Logins to any online directories you are listed in

SEO Process

Month 1:
Onboarding & Auditing

SEO Induction Call
Client Information Document completed
Comprehensive Website Audit

Month 2:
Research & Strategy

Keyword Research per SEO page
Send Keyword Research (to highlight keywords to track)
Send Keyword Summary for client approval
Internal Strategy Session
SEO Strategy Call with Client

Website Optimisation

Page Optimisation & SEO Tweaks
Write new metadata & redirect mapping
Website Launch / Execute SEO Strategy



Our Next Meeting

Let's lock this in now

About Five by Five

Here at Five by Five we are:

Experienced (14 + years/ 1000's delivered) Open & accessible (we like to talk a lot!) Super focused getting this project delivered
Working on our mind reading skills Always looking for ways to improve Obsessed with implementing best practice


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