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Need some web design on the Gold Coast?

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Five by Five web design Gold Coast is an online marketing agency building websites for clients in Brisbane and around Australia.

We specialise in designing websites which will generate leads for your business. We build the website in such a way that it is very search engine friendly ensuring you get found for your keywords in Google.

Then, when a visitor comes through to your website, there is a very strong call to action encouraging them to start that dialogue with your business. We can integrate Facebook and Twitter to take advantage of the hundreds of millions of social media users.

Once your website is complete we can help with a dedicated search engine optimisation campaign really driving traffic to your website from Google.

From service based businesses to online and ecommerce stores and corporate websites, we have delivered over 500 website design projects in the past 12 years.

Some local web design we have done in the Gold Coast area includes:

The Gold Coast is a tight knit community and most of our clients come from word of mouth which is testament to the work we do and the service that we provide our clients.

If you are looking for a complete web design solution which will generate leads and enquiries for your business then we would love to hear from you! Please call our office on (07) 5576 2581 or email moreinfo@fivebyfive.com.au and we look forward to discussing your online marketing goals in more detail.

Adding your business to Google Places

Search Engine Optimisation

Request a quote for Five by Five to help you with this setup process

The Google Places setup process includes:

  • Claiming and verifying your Google Places listing
  • Keyword research tailored to your business
  • A professionally optimised listing including images, video and more.

Name*

Email*

Your Message

Adding an “About Me” (or any other static) page

WordPress Help

Pages are static, evergreen content on your blog. This short video walks you through how to create an about-me page, or any other page you’d like to feature on your blog.

Embedding photos, video & audio into your posts

WordPress Help

If you’d like to insert photos, videos, audio or other media into your blog posts, this video will walk you through the basics.

Adding categories and tags to your posts

WordPress Help

Categories and tags help to organize the content in your blog, and make it easier for people to navigate through to find what they’re looking for. In this short video, we’ll take a look at how to add and manage both.

WordPress SEO & Optimization Strategies

WordPress Help

Joost De Valk’s presentation on SEO and optimization strategies for your installation of WordPress. Check out the accompanying slides here.

Adding a widget to your sidebar

WordPress Help

Widgets let you customize the content that appears in the sidebar(s) of your blog. This video walks you through the basics of adding widgets.

Adding and deleting categories

WordPress Help

If you want to add (or remove) categories to and from one or several posts at once, this short tutorial will walk you through what you need to do.

Creating a WordPress image gallery

WordPress Help

How to embed Images & Videos into WordPress

WordPress Help

What are Gravatars?

WordPress Help

How to edit your WordPress blogroll links

WordPress Help

Writing and publishing a WordPress post

WordPress Help

Matt Mullenweg at WordCamp San Francisco

WordPress Help

WordPress 3.0 Thelonious

WordPress Help

Creating a WordPress image gallery

WordPress Help

Please note this tutorial “Creating a WordPress image gallery” is for the WordPress.com hosted solution. If you are running your own install of WordPress you may require additional plugins or custom development to your theme in order to deliver your new WordPress image gallery. There are a number of options available for this. Feel free to contact me today for a custom quote.

Getting your business listed on Google Places

Search Engine Optimisation

Google places integrates with Google Maps and allows people to easily find your products and services based on a geographic search term.

Any business can use Google Places and it is free!  You don’t even need your own website.

Here’s a quick reference checklist:

  • See if your business is listed already by going to http://maps.google.com.au and typing in your business name e.g. “five by five gold coast”.  If it is there you can verify it, if not you can create a new listing from scratch.
  • Enter in all your companies contact details including:
  • Company name
  • Email address
  • Physical address
  • Assign “categories” to your business.  Ensure you use the “pre-defined” ones first and then add in any custom categories which may not exist.
  • Add in your trading hours.
  • Add in photos & videos.  The key here is to use all the tools that Google provide to promote your business.  Google places allows you to upload up to 10 photos and 5 videos. Fill out as much info as you possibly can!
  • Ensure you verify your listing.  This allows Google to authenticate the information that you have provided.
  • Get as many customer reviews as you can.  Google tends to put preference on businesses which are reviewed by other people this can be very beneficial to your business.
  • Add posts.  Google loves content and adding in any info will be beneficial and keep the content fresh and relevant.

Local search is very powerful.  This setup process shouldn’t take any more than 10-15 minutes and can pay great dividends!

If you get stuck, don’t hesitate to contact Jon Hollenberg from Five by Five on (07) 5576 2581

How search engine optimisation can drive targeted traffic to your business

Search Engine Optimisation

Day in, day out your clients are using Google to find products and services to help solve their problems.  If your site isn’t listed on the first page it is basically invisible and they will be doing business with your competition!

Gone are the days where having a website was enough be listed in Google.  A website is worthless if no one is finding it.

Does your website appear when someone searches for your product or service in the geographic area?  e.g. “accountant gold coast”, “tax return gold coast” or “financial advice gold coast”.  This is how the average user of Google locates businesses and unless you aren’t on the first page of Google then you won’t be found!

The primary goals of a good search engine optimisation campaign are to do the following:

  • Drive highly targeted, new customers to your site
  • Use your website as a “pull” marketing tool i.e. customers seek you out
  • “Pre-sell” a customer through providing relevant content that “helps” them with their problem.

More Website Traffic = More Profits!

Find out how we can help with a dedicated Search Engine Optimsiation campaign.  We help hundreds of businesses at the Gold Coast, Brisbane and Australia make their websites work harder for their business.

Contact Jon Hollenberg on (07) 5576 2581 for more information.

Internet Marketing Strategies Your Website Needs To Get Noticed

Search Engine Optimisation

Your website needs to attract customers and keep them coming back for more. Below is a list of key points your website should have in order to boost your online presence and get returns on your investment.

Website Effectiveness

  • Does your website clearly state what it is about straight away.
  • Can you easily find the benefits of your services or products.
  • Is there a clear call to action.
  • Is your websites design, content and functionality inline with current professional websites and competing sites.

Traffic Generation

  • Website Analytics – are you keeping a close eye on your websites traffic and statistics.
  • SEO – Is your websites key search terms ranking well (on the first page) for Google other search engines?
    Some of the main SEO tactics to rank well are:

    • Keyword rich content
    • Inbound links from relevant websites
    • Local search listing e.g. www.google.com/places
    • Article Marketing – which can be content from your site distributed to free article hosting sites.
  • Video Marketing – Could your website better convey your message through online videos i.e. you talking about a product demo, a promotional campaign, or anything that highlights your company product/service.

List Building & Email Marketing

  • Are you building up a list of leads through your websites contact form or do you have a newsletter subscription field clearly displayed on all pages.
  • Can you offer lead generation incentives on your site e.g. free quotes, coupons, contests, discounts. This can also be used to expand your reach in email marketing campaigns to refer-to-friends.
  • Email marketing is a great, inexpensive way to reach the people on your list. If done correctly, this type of marketing will take your business to the next level and bring a great ROI for years to come. Send email newsletters, promotions and competitions. Keep them linking back to your website or advertise a new product or service.

Five by Five can help you with any of the above should you require, please don’t hesitate to contact us if you have any further questions – Contact us for a free quote.

5 reasons why we love WordPress

Search Engine Optimisation

Wordpress IconAll our client projects we deliver use a content management system called WordPress.  We have been using WordPress for many years now and seen it evolve from what started out as a blogging tool to a full blown CMS.

Here are FIVE of the reasons why we love it so much:

1. WordPress is FREE: Used and contributed to by millions of bloggers from around the world.  WordPress is being constantly updated, enhanced and evolved.

2. Super easy to install: WordPress allows you to install within minutes without having to be technically minded. There are many tutorials around and if you are running CPanel you can use Fantastico Deluxe’s awesome ONE click install.

3. Access to Themes: There are thousands and thousands of free themes available on the web ready to install and use.  This changes the appearance of how your website “looks and feels”.

4. Plugins: A plugin is a way of “extending” or “enhancing” the core functionality or features of WordPress.  We recently implemented an event registration plugin using a plugin called “Event Expresso”. Need to adjust a plug-in? Not a problem. With basic knowledge of PHP, you can modify and adjust these plug-ins to your liking with no fuss.

5. Very SEO friendly: Using a plugin called “All In One SEO” you can easily optimise each of your pages and posts so that it gives you the best possible chance to generate traffic through Google.  This coupled with the ability to fully customise your URL’s makes this a very SEO friendly tool!